Hazard Preparedness Pocket Card
Hawai‘i Island Chamber of Commerce, with support from Hawaii County Office of Research and Development, will be releasing the first printing of the “Hazard Preparedness Pocket Card”. This innovative educational tool will be distributed throughout the community and to visitors on the Big Island in a limited release edition at the end of March.
The first such tool of its kind, the Pocket Card, and the accompanying website http://hazardprep.com/ (under construction), will provide vital information on “HOW TO AVOID BECOMING A VICTIM” during a natural disaster.
Included in the guide is information on disaster preparedness actions in the event of tsunamis, earthquakes, hurricanes, windstorms, rainfall, flooding, storm surge, high surf and volcanic hazards. Specific, and immediate instructions are recommended and the guide also containes a listing of medical facilities, fire stations, tsunami evacuation zones, radio stations. Information on basic disaster kits supplies is also provided.
With the help of Civil Defense and the USGS, Dr. Walter Dudley and the UHH Conference Center, have undertaken the project to provide as much comprehensive information as possible in this small and convenient Pocket Guide. With the invaluable support from the Big Island Visitor’s Bureau, commending the slogan of “We Prepare Because We Care”, KGMB, Hui Ka Ua and Green Collar Technologies, the informational guide will, hopefully, set a model for innovative delivery methodologies in terms of disaster mitigation.
The HICC Tourism Committee, Chaired by Judith Fox-Goldstein, undertook this project with the full enthusiasm and support of the HICC Board. Committed to sustainability and developing healthy communities, the HICC, once again, has taken a very pro-active lead in contributing to our community.
Hilo Tourism Marketing Committee Branding Workshop Presentation
Click here to download a PDF of Day 1 of Dr. David Bucy’s Presentation
Hilo Tourism Marketing Committee Branding Workshop Testimonial from Bonnie Kim
Thank you so much for all your work and putting together a valuable workshop. I’m much excited about some new ideas I got from the workshop and hope to create some interesting, educational and enriching programs for the community and the visitors.
Do keep me posted on any progresses. Would love to help and work towards our goals as much as I can in my capacity. It was great meeting you all.
Mahalo,
Bonnie Kim
Hilo Tourism Marketing Committee Branding Workshop Testimonial from Marcia Timboy
Thank you so much for the opportunity to attend the group marketing workshop on Tuesday, 1/22/08. I was very excited to be included on the invitation list and felt my presence was representative not only of the East Hawai`i Cultural Center as its Executive Director but also as a homegrown member of our local community. I was pleased to see many familiar faces that I’ve known, some friends of decades as well as many recent acquaintances. I am unable to attend the 2nd part of the workshop today as I am feeling under the weather…but am at the Center now checking in and getting materials to work from home. I do look forward to future workshops, meetings and talk story sessions on developing a pono branding message in positioning Hilo as a Culture,Arts and Heritage destination.
Mahalo nui e Aloha a hui hou,
Marcia Timboy
arts@ehcc.org
(808)935-9085 or 961-5711
Hilo Tourism Marketing Committee Branding Workshop (January 22 & 24, 2008)
Tuesday, January 22 & 24, 2008
Naniloa Volcanoes Resort
Hilo, Hawai’i
This outcomes based workshop was an exceptional opportunity for members of Hilo’s Heritage & Arts community to collaboratively develop a unified approach for branding and marketing messages that will distinguish Hilo as a Heritage & Arts destination.
WORKSHOP OUTCOMES:
- A Hilo Marketing Tool Kit (Specific for Hilo’s Heritage & Arts)
- Clearly articulated messages about Hilo’s Heritage & Arts landscape
- Advertising copy suitable for press, travel writers, visitors
- Media facts pertinent to Hilo’s Heritage & Arts community
- Talking points on Heritage & Arts “What is there to see and do in Hilo?”
- Communication strategies, information access & delivery
HILO TOURISM MARKETING COMMITTEE
(North & South Hilo Districts)
- Sudha Achar – East Hawaii Cultural Center
- Judith Fox-Goldstein – University of Hawai`i at Hilo
- Dolly Strazar – Lyman Museum
- Gloria Chun Hoo – `Imiloa Astronomy Center
- Kristin McGrath – Big Island Visitors Bureau
- Alice Moon – Alice Moon & Company
- Lalea Sam Pulu’ole – Hilo Downtown Improvement Association
- Stephanie Donoho – County of Hawaii Department of Research & Development
Dr. Bucy, a principal and senior interpretive planner for Bucy Assoc., has studied, practiced and taught interpretation since 1975. Currently on the faculty at Western Oregon University, Bucy has collaboratively developed interpretive plans throughout the United States. He has taught workshops and been involved with projects in Hawai`i for more than 20 years.
